HostingCon 2015 Conference Schedule

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View the HostingCon Global schedule below. Use filtering options in the left column to refine the sessions to view.

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1. Select the sessions you would like to attend by using the Add to My Schedule check box at the bottom right of each session.

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  • Sunday | 12:00pm
    • Registration Open Hours

      Registration Open Hours

      The HostingCon registration desk is open for registrations, badge pickup and questions during these times.

      Location: Exhibit Hall A/B Foyer
      Track: Registration Open Hours
  • Sunday | 1:00pm
    • Using Containers to Meet Customer Needs, Grow Business and Generate Revenue

      Using Containers to Meet Customer Needs, Grow Business and Generate Revenue

      The release of Docker 1.0 a year ago is making a significant change in how software developers and application administrators leverage cloud infrastructure. While there may not be a swift fundamental shift away from hypervisors to containers, failing to make a few key changes to your business could have a significant impact.

      This workshop will address all aspects of implementing containers from technology, business plan and how to overcome challenges of implementation. Learn how to add value by make it easier for customers to deploy containers in your environment.

      William Bell

      Speaker:  William Bell
      Location: Room 10
      Track: Pre-Conference Training Workshop
    • Speed Marketing-Roundtable Discussions

      Speed Marketing-Roundtable Discussions

      This workshop offers knowledge and discussion on content marketing, lead generation, peer networking, best practices, industry studies, data benchmarks and other handout collateral.

      In this fun and informative format, participants will rotate between four topic tables led by content marketing experts every 20 minutes. Share knowledge, ask questions and network with your peers all in one great session!

      This session is limited to 40 attendees. RSVP to secure your spot

      Kevin Gold

      Moderator:  Kevin Gold

      Lucian Blanariu

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      Nick Giallourakis

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      Brian Reinholz

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      PMP Certified Delivery Manager for Penton Marketing, managing integrated content marketing programs for clients in Financial Services, Agriculture, Electrical Energy, and Natural Products.

      George Assimakopoulos

      Speakers:  Lucian Blanariu, Nick Giallourakis, Brian Reinholz, George Assimakopoulos
      Location: Room 9
      Track: Pre-Conference Training Workshop
  • Sunday | 3:00pm
    • Practical Guide to Setting Up PaaS

      Practical Guide to Setting Up PaaS

      Ryan Kekos and panel TBA

      Ryan Kekos

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      Ryan is currently the CEO at GearHost, a scalable and reliable high-end cloud hosting company that specializes in Microsoft technologies and a strong focus on customer service. Beginnings don’t get much humbler than starting a company in your Mom’s basement, and that’s just what Ryan did. A major computer nerd and techie since childhood, Ryan built his own computer and didn’t bat an eye at creating software from scratch to save a few bucks. It’s no big surprise that he started his career at Microsoft, before eventually leaving the technology giant to start his own web hosting company. Take it from Mark Zuckerberg and Sean Parker, turning down Microsoft is an indicator you are on the brink of something big! While GearHost has since grown from being a one-man show to a leading provider of web hosting, Ryan’s commitment to his customers and to providing the best technology there is, has remained the same. GearHost has kept their basement-casual attitude and mixed it with corporate-level business practices, because that’s just who they are. And you can count on that.

      Speaker:  Ryan Kekos
      Location: Room 10
      Track: Pre-Conference Training Workshop
    • Build and Retain a Kick-Ass Global Team

      Build and Retain a Kick-Ass Global Team

      Russ Broomell and panel TBA

      Russ Broomell

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      Russ Broomell has built software for over 30 years - spending the last 15 building local and global teams which excel. In his role as VP of Operations at GlowTouch, he empowers 70 teams that kick ass on a daily basis. Russ believes that the success of the team and the client comes first, no matter who gets the credit.

      Clients describe Russ as "a professional who gets things done." Russ is "someone who genuinely cares about the success of his customers." They say he is "straight forward, action-oriented and client-centered." He is "easy to talk to, professional and has a good sense of humor."

      Russ is leading a session on building and retaining kick ass global teams at HostingCon 2015 and telling stories of what works and what doesn't. Come join in the fun!

      Darrin Swan

      Rae Majors-Wildman

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      Rae Majors-Wildman is an award-winning business strategist, highly sought after speaker, best-selling author, and CEO/President of Rae Majors-Wildman (RMW) International. Rae graduated with honors and holds a degree in Counseling Psychology. She has received certification and mentorship from some of the top business leaders in the U.S. including Brian Buffini, Tony Robbins, John Assaraf, and Chet Holmes (who was responsible for doubling seven divisions of Warren Buffet’s partner Charlie Munger).

      Rae is first and foremost committed to helping companies who struggle with attracting and retaining top employees. She solves their problems through executive coaching and training, developing emerging and next generation leaders, and improving communication throughout the organization. With over 15,000 coaching hours under her belt, Rae has successfully coached and trained businesses--from startup at the ground-level to Fortune 100 companies. Some of the companies impacted by RMW International include Microsoft, T-Mobile, 5/3 Bank, City of Santa Ana, Wells Fargo, Re/Max, Oklahoma Gas and Electric, and BEI Networks.

      Rae Majors-Wildman is the author of The Juggling Act: A Step by Step Guide to Balancing Your Business and Your Life and the newly released book The Corporate Exodus: How America’s Top Companies Attract and Develop their Next Generation of Leaders…(and keep them from leaving!)

      Speakers:  Russ Broomell, Darrin Swan, Rae Majors-Wildman
      Location: Room 9
      Track: Pre-Conference Training Workshop
  • Sunday | 5:00pm
    • General Session

      General Session

      General Session

      Location: Room 11 A/B
      Track: General Session
  • Monday | 7:30am
    • Networking Breakfast

      Networking Breakfast

      Networking Breakfasts are open to all registered HostingCon Full Conference Attendees, Single Day Attendees and Exhibitors. Grab some a coffee or juice and a bite to eat and enjoy some conversation with fellow attendees.

      Location: Ballroom Lobby
      Track: Networking Breakfast
    • Registration Open Hours

      Registration Open Hours

      The HostingCon registration desk is open for registrations, badge pickup and questions during these times.

      Location: Exhibit Hall A/B Foyer
      Track: Registration Open Hours
  • Monday | 9:00am
    • Leads Leads Leads! Get More Leads!

      Leads Leads Leads! Get More Leads!

      Alec Baldwin told us about the leads, "These are the new leads. These are the Glengarry leads. And to you they’re gold, and you don’t get them…they’re for closers" (Foley & Caracciolo Jr., 1992).

      Speculation on the explosive growth of cloud adoption by Enterprise and SMBs reported by the press would seem to imply that potential leads should be plentiful and ripe for the picking. So where do we get the Glengarry leads?

      More and more hosting providers struggle to get qualified leads into their sales funnel and close them into customers. With the big providers only getting bigger, how does the small to medium sized hosting company get those coveted leads? We will delve into the key to success, uncovering how buyer engagement has changed, and how to attract and convert qualified leads into customers.

      You will walk away with practical real world strategies to ensure that your sales funnel is always full.

      Makiko Ara

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      Makiko is the co-founder of TPM, a marketing and design agency focused on the hosting and cloud industry.

      She helps her clients connect their products and services to buyers through unique and engaging digital experiences. She manages digital and print media for clients in hosting, tech, retail, hospitality, non-profit, and e-commerce.

      As the lead for digital marketing projects, she works with clients to develop and execute digital media marketing campaigns for web and print media.

      She firmly believes that visual and emotional triggers to be at the heart of any successful digital marketing campaign and hopes that she can help hosting providers borrow from the successes of companies in other industries and sectors.

      Speaker:  Makiko Ara
      Location: Room 11 A/B
      Track: Sales and Marketing
    • The Bigger Picture: Why the Future of the Global Internet Matters to Your Company

      The Bigger Picture: Why the Future of the Global Internet Matters to Your Company

      Learn why 2015 represents a major milestone in Internet governance and the role of hosting companies in preserving the global Internet as a platform for innovation and market opportunity.

      Christopher Mondini

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      Christopher Mondini is ICANN's Vice President, Business Engagement. In this role he works to broaden and deepen relationships with companies beyond the domain name sector, to educate global business on the workings and role of ICANN, and to provide ways for continued dialogue and collaboration on Internet Governance issues. His aim is for the voice of business to be heard in a rapidly evolving multi-stakeholder framework.

      Speaker:  Christopher Mondini
      Location: Room 10
      Track: Issues and Trends
    • Stealing from Rackspace is OK

      Stealing from Rackspace is OK

      This session will provide answers to more than ten legal questions that that heads of major hosting companies wish they hadn’t had to pay for.

      You will receive real world practical advice on:

      Which agreements a lawyer should look at, and which you can roll the dice on.
      Why lawyers cost so much, and how to get your money’s worth.
      Why getting sued isn’t the worst thing in the world, but what can be.
      Where to find legal forms to help jump start your business.
      What to do when the FBI shows up at the door. What to do when your competitor does.
      Why you should answer the phone when State Farm calls.
      How to make it more likely that the big roll-up in the sky will buy you.

      You will receive concrete, actionable, guidance that you can put to immediate use in your company.

      David Snead

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      David Snead is an attorney in private practice in Washington D.C. His practice focuses exclusively on representing Internet infrastructure companies. With expertise in abuse, transactions and international operations, he provides general counsel services to companies in twenty different countries. He has spoken extensively on subjects of importance at conferences ranging from HostingCon to Interop.

      Speaker:  David Snead
      Location: Room 9
      Track: Management
    • Managing Remote Operations Teams

      Managing Remote Operations Teams

      Advances in technology and ubiquitous connectivity worldwide have made the utilization of a dispersed workforce more common. Whether that remote team is located across the street, city, state or country, management styles and approaches will have to be adjusted to accommodate this imminent, new dynamic.

      Corporate leadership will need to motivate and manage these virtual teams very differently than on-site personnel, whether they are hired internally or outsourced to a third-party support company.

      Sagi Brody

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      Sagi joined Webair in 1998. Sagi is responsible for all technical infrastructure, design, and operations. With his help, the company has seen an increase in web sites and servers hosted by over 1000%. Sagi has been involved in all aspects of the hosting and data center industry including: site surveys and selection, data center build out and upgrades, fiber network design and build, authoring of all client interfaces, designed software for data center and server automation, cloud computing, green data center technologies, resource management, staffing, and budget planning. Sagi has built the companies Content Delivery Network (CDN) that now provides high speed downloads from anywhere in the world – among many other achievements.

      Speaker:  Sagi Brody
      Location: Room 8
      Track: Technology
    • Backup, Storage and Disaster Recovery

      Backup, Storage and Disaster Recovery

      Join our facilitator for a group discussion on new trends, issues and ideas in backup, storage and disaster recovery. Learn from your peers and have the opportunity to share your experiences and challenges in this space.

      Location: Room 3
      Track: Roundtable Discussions
  • Monday | 10:00am
    • Why Providers Should Sell Solutions Beyond Domains and Hosting

      Why Providers Should Sell Solutions Beyond Domains and Hosting

      Many hosting companies have strengthened the pure players by not offering cloud services, website builders or managed e-commerce. For them, an e-commerce solution seems to be a niche product that is tough to sell to their customers. But what many miss in their strategy is that managed e-commerce offers a high customer lifetime value and enables them to gain long term profit in the SMB market.

      This session discusses the benefits of a managed e-commerce solution and its role within a well-rounded hosting portfolio. Key statistics surrounding the customer lifetime value of e-commerce customers and typical conversion rates of pure hosting customers to an e-commerce solution will be provided.

      Wilfried Beeck

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      Wilfried Beeck is Founder and CEO of ePages, one of the world’s leading providers for online shop software in the cloud. Specialised in the SMB market, ePages offers a high performance solution to merchants that enables them to hit the ground running in e-commerce. With the ePages software, professional online shops can easily be created with no need for any previous technical knowledge. Beeck studied Mathematics and Computer Sciences in Kiel before founding the company in 1983. Together with Stephan Schambach and Karsten Schneider, he also founded Intershop Communications GmbH in 1992 and managed its IPO in 1998. In 2002, Beeck left the board at Intershop AG to concentrate on the development of e-commerce solutions with ePages.

      Speaker:  Wilfried Beeck
      Location: Room 11 A/B
      Track: Sales and Marketing
    • A Clear View of Securing Privileges in the Cloud

      A Clear View of Securing Privileges in the Cloud

      While a recent report has implicated the exploitation of privileged accounts in 80 to 100 percent of all advanced security incidents, they still go largely unprotected across cloud environments due to immature defense strategies around this critical security layer.

      This session will discuss how privileged accounts in cloud environments are at a critical juncture of control and management. In public, private and hybrid clouds and SaaS environments, an attacker who has gained access to privileged account credentials has control of the entire infrastructure.

      Attendees of this session will walk away with an understanding of the challenges in protecting these accounts, as well as the critical nature of doing so in order to secure cloud environments and meet audit and compliance requirements. They will also learn how to implement full monitoring and control over all privileged and administrative credentials that are required to manage cloud environments.

      A case study of CyberArk’s work with a leading managed cloud services company will to shared to give actionable takeaways for how other organizations can achieve the same level of privileged account management and security.

      Adam Bosnian

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      Adam Bosnian is the executive vice president of global business development at CyberArk. He is responsible for managing and expanding global strategic relationships with technology partners at CyberArk.

      Bosnian brings a strong sales, marketing and strategy success track record to his business development role at CyberArk, having served in a range of sales and marketing executive roles with the company over the past 10 years. As an early member of the CyberArk management team, Bosnian led the industry to define the market for privileged account security and compliance and helped to secure CyberArk’s leadership in the space.

      Speaker:  Adam Bosnian
      Location: Room 10
      Track: Issues and Trends
    • Year in Review: Hosting M&A What's Different and Impact on Competition

      Year in Review: Hosting M&A What's Different and Impact on Competition

      2014 marked a change for M&A in Hosting (Shared, Dedicated, Managed, Cloud, IAAS, etc.) as the proportion of transactions for products/markets/technologies increased sharply relative to consolidations.

      This panel will discuss what happened in the M&A market in 2014 and 2015, the trends that had been building to cause these changes, what experts are projecting for the future and what hosters need to be doing to maximize the value of their businesses.

      Topics include current transactions and transaction values; how slowing revenue growth rates affect the market, how the growth posted by AWS competitors is causing changes to business plans, the change in M&A focus away from consolidation and what investors are looking for among others.

      Frank Stiff

      Frank is President of Cheval Capital, a boutique investment bank that specializes in mergers, acquisitions and corporate finance.

      While Cheval has expertise in a variety of industries, it has been particularly active in the Internet services arena representing such companies as SingleHop, The Endurance International Group, Rackspace Managed Hosting and NTT/Verio, among others, in over 280 successful web hosting and ISP M&A transactions.

      Additional information is available at www.chevalcap.com and Frank can be reached at 703-549-7390 or via email at fstiff//chevalcap.com.

      Moderator:  Frank Stiff

      Hillary Stiff

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      Hillary Stiff is Managing Director of Cheval Capital. Ms Stiff has been an investment banker and CFO for over 20 years, completing acquisitions and raising capital for companies in the telecommunications and internet industries.

      Over the last fifteen years, Ms. Stiff has focused on acquisitions in the hosting and ISP industries and has completed over 285 hosting and ISP transactions. Ms. Stiff's clients have included companies such as NTT/Verio, The Endurance International Group, Hostopia, Web.com and Lunarpages among many others.

      A related service Ms. Stiff provides her clients is a weekly acquisition Opportunities List. This list summarizes the hosting and related companies available for sale and is distributed weekly to hundreds of active buyers. (Generally this list includes over 30 companies available for sale.)

      Cheval Capital, Inc. is a boutique Investment Bank that specializes in helping companies make acquisitions, raise capital and navigate complex financial events. Cheval's services are based on the insights and experience its principals have gained from completing close to $2.0 billion of transactions in a variety of businesses. This experience, when coupled with Cheval's high level of service and support can lead to better transaction terms, faster completion and less management distraction.

      Cheval Capital is a member of the FINRA and SIPC.

      Ms. Stiff can be reached at hstiff[at]chevalcap.com or 703-549-8602.

      Liam Eagle

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      Liam Eagle covers the Internet infrastructure business for 451 Research, focusing on managed hosting, cloud and mass-market hosting. Prior to joining 451 Research, Liam closely covered the hosting services market as Editor-in-Chief of Web Host Industry Review for more than 10 years – giving him a front-row seat for many of the transformative trends that shaped the business, including the emergence of virtualization and cloud technologies, and the development of the partner ecosystem that underpins the hosting market.

      At the WHIR, Liam managed a full-time editorial team of four, along with dozens of freelancers, bloggers and other outside contributors. In several years as Co-Chair of HostingCon, he built the educational program for one of the industry’s most highly regarded and well-attended events. Liam has spoken at HostingCon, Parallels Summit, the Open-Xchange Summit and other industry events. He holds a Bachelor of Journalism degree from Ryerson University in Toronto.

      Ditlev Bredahl

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      Ditlev is an Internet and hosting industry veteran, with more than 15 years experience leading hosting and technology companies.

      As CEO of OnApp, he has led the company's dramatic growth from its launch in July 2010 to become a leading provider of software for hosts.

      After a few years in roles for the European Parliament, Ditlev moved into the rapidly-growing Internet sector in the mid-1990s. He quickly developed a reputation as an entrepreneur and a specialist in start-up and turnaround scenarios.

      Before founding OnApp, Ditlev led UK2 Group's hosting companies as MD and CEO, and spearheaded the launch of VPS.NET, which now operates one of the world's five largest public clouds.

      Ditlev has an MBA in International Business from the European Institute for Public Affairs and Lobbying in Brussels, and a degree in Economics from AAU, Denmark. Ditlev is Danish, lives in the UK but travels frequently to speak at events around the world.

      Ted Chang

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      Ted Chang is Director of Corporate Development at GoDaddy where he oversees M&A execution activities for the company including the recent acquisitions of Archeo and Mad Mimi. Ted joined GoDaddy from Intuit where he helped lead M&A, investments and other strategic initiatives in the small business and consumer finance spaces. Prior to that, Ted was a private equity investor focusing on technology companies and investment banker advising clients on M&A and capital raising activities.

      Ted holds an MBA from Harvard Business School and BA from UCLA. He’s a proud father and husband and avid Phoenix Suns fan.

      Speakers:  Hillary Stiff, Liam Eagle, Ditlev Bredahl, Ted Chang
      Location: Room 9
      Track: Management
    • Building The Cloud of Your Dreams

      Building The Cloud of Your Dreams

      This session will examine what cloud promises are not being fulfilled by providers in the basic cloud, middle market, mega clouds and the tech barriers preventing delivery of those promises.

      A case study will be offered to show how a cloud product to ensure full potentials were met with no legacy restrictions. Challenges and solutions will be offered including infrastructure / hardware / networks options, strategic partnerships such as SolidFire SSD to deliver on power and price transparency (key market barriers).

      Javier Salcedo Gadea

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      As Head of PM Cloud, Javier oversees 1&1’s Cloud offerings with responsibilities across technology, go-to-market, sales, customer care, finance etc. Javier has extensive experience in the European Cloud sector, having been Product Director for 4 years at 1&1’s sister company in Spain, renowned Cloud specialist Arsys Internet. At Arsys, Javier oversaw the three product lines (IaaS, PaaS, SaaS), in addition to positions within the project management and pre-sales divisions. Javier started out in the IT sector with an IT operations role at Accenture.

      Speaker:  Javier Salcedo Gadea
      Location: Room 8
      Track: Technology
    • Data Centers

      Data Centers

      Join our facilitator for a group discussion on new trends, issues and ideas for data centers. Learn from your peers and have the opportunity to share your experiences and challenges in this space.

      Robert DeVita

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      Robert A. DeVita, Chief Sales Officer, 1547 Critical Systems Realty

      As the Chief Sales Officer for 1547 Critical Systems Realty, Robert leads the Sales, and Marketing strategy for the firm. Previously Robert held the General Manager position for Cologix, where he was responsible for Direct and Indirect Sales in the Texas and Florida Markets as we all leading their Service Provider Sales group for North America.

      Prior to Cologix, Robert was the Head of Global Alliances and West Coast Director of Channel Sales for Telx. He was also instrumental in starting RightNow’s (Oracle’s) Interactive Voice Service Division as the Director of IVR Service, leading the sales and development efforts for the Central U.S. Earlier in his career, Robert spent eight years working with AT&T’s largest media and Internet clients.

      Robert has extensive experience providing presentations on leading-edge technologies and applications at top tier conferences, including speaking on “Cloud and Mobility” at the 7x24 Exchange event, “Patriot Act & NSA: Protecting Your Data” at HostingCon, “Connectivity Challenges & Opportunities in 2014, including Adoption of the Open IX Model in the U.S.” at CRE’s Texas Data Center Summit & Peer2.0 Conference as well as multiple panel discussions at IMN Series of events. Accordingly, he is often a featured speaker and quoted in the press concerning open IX and the U.S. interconnection market. Robert also served as the President of the Dallas-Fort Worth AFCOM Chapter and currently serves on the Board of Directors for the Metroplex Technology Business Council.

      Speaker:  Robert DeVita
      Location: Room 3
      Track: Roundtable Discussions
  • Monday | 11:00am
    • Hosting 3.0: What Does it Look Like

      Hosting 3.0: What Does it Look Like

      Industry CEOs candidly discuss some of the top issues facing hosters today. What is working in today’s market and what is not? What is going to define the market in the next five years? Are we moving into Hosting 3.0 or is too much of the industry stuck in the past and headed for trouble?

      Philbert Shih

      Philbert Shih is the Founder and Managing Director of Structure Research, an independent research and consulting firm devoted to the hosting and cloud infrastructure services market. Mr. Shih has covered the hosting infrastructure space for over a decade.

      Prior to founding Structure Research, Mr. Shih was the first hosting analyst hired after Tier1 Research was sold to The 451 Group (2005) and spent six years as Senior Analyst for Hosting. In this role, Mr. Shih helped launch Tier1's coverage of hosting in international markets and was the lead and contributing author to all of the company's quarterly and bi-annual hosting infrastructure sector reports.

      Prior to joining Tier1 Research, Mr. Shih spent more than four years covering the web hosting industry - three of them as Senior Staff Writer for The Web Host Industry Review's online and print publications. At theWHIR, Mr. Shih covered companies in the consumer, SMB and enterprise hosting, cloud and colocation segments.

      Mr. Shih's coverage in the sector is global in scope and extends across the broader Internet infrastructure value chain - including companies in the SaaS and automation software markets. Mr. Shih is a regular speaker at industry events and has been quoted in various publications such as theWHIR.com, The Globe and Mail, Computerworld, InfoWorld, Bizjournals, eWeek, The Houston Chronicle, The Deal and The E- commerce Times.

      Mr. Shih holds an MA in Political Science from the University of British Columbia with a specialization in political-economic development.

      Moderator:  Philbert Shih

      Erward Osckar

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      Erward (Ed) Osckar is a seasoned executive and great leader with personable charm and significant experience in the web hosting industry since the late 1990s. Ed has co-founded and run several web hosting companies globally that have focused around the managed hosting, dedicated server, colocation, IT consulting, cloud computing and hybrid cloud infrastructure. Ed has a strong system administration and technical background which makes him a great fit in terms of understanding the many “pain points” of managing cloud infrastructure. He has also been working very closely with multiple implementations of Enterprise IT Infrastructure and High Traffic Web 2.0 cloud infrastructures. Ed holds a Bachelor’s Degree in Finance from Seattle University and Master of Science in Information Technology from Seattle Pacific University. In his spare time, Ed enjoys to travel and spend quality time with family and friends. Ed is also an avid photographer and news junkie.

      Reed Caldwell

      Raul Martynek

      Zachary Smith

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      Zachary is co-founder and CEO of Packet, a bare metal cloud provider engineering specifically for container workloads. He has a successful history of managing high growth companies, from operations through finance/fund raising and product development. Most recently, Zachary was an early member of the management team at Voxel, a NY-based cloud hosting company with a focus on infrastructure automation that sold to Internap (NASDAQ: INAP) in 2011 for 35MM.

      Speakers:  Erward Osckar, Reed Caldwell, Raul Martynek, Zachary Smith
      Location: Room 6A
      Track: General Session
  • Monday | 12:00pm
    • Networking Lunch

      Networking Lunch

      Peer Networking Lunches are open to everyone with a Full Conference Pass or a Single Day Pass. Lunch tickets are required. Lunch tickets can be found in your attendee badge back pocket. Enjoy a break from the educational sessions with some fantastic food and dessert. Sit by someone you don’t know and meet someone new!

      Location: Room 6 B/C/F
      Track: Networking Lunch
  • Monday | 1:30pm
    • People, Process and Platform: How to Think About Digital Analytics

      People, Process and Platform: How to Think About Digital Analytics

      Digital analytics is a constantly changing field. It seems that there is a new data source or measurement tool almost every month. But if you build a smart, flexible analytics organization you can be ready for almost any change.

      This presentation with Google Analytics advocate Adam Singer, will talk about how getting the right people, implementing the right processes, and using the right technology platform will help you stay current in measuring marketing & sales performance so you can get the greatest return on investment and measure progress in marketing efforts.

      Adam Singer

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      Adam Singer is Analytics Advocate at Google, a marketing, media and PR industry speaker, startup adviser and blogger. He previously was digital director for a 300+ person global consulting team and over the course of his career has provided online marketing strategy for B2B & B2C brands in a variety of industries. Singer and his campaigns have been cited by top media outlets such as TechCrunch, AdWeek, NY Times and more for creative use of digital marketing and PR. Singer blogs at The Future Buzz - an award-winning blog with more than 25K subscribers and frequently-referenced source of what's new in digital marketing.

      Speaker:  Adam Singer
      Location: Room 11 A/B
      Track: Sales and Marketing
    • Cloud Industry Growth Projections

      Cloud Industry Growth Projections

      This session will provide a data driven-overview of the hosting and infrastructure services market. Structure Research will present its proprietary marketshare data and project the sector's growth trajectory. In addition, the session will look at demand and supply data from select global data centre markets.

      The analytics presented in this session will be set against the backdrop of the leading directional trends driving the sector today.

      Philbert Shih

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      Philbert Shih is the Founder and Managing Director of Structure Research, an independent research and consulting firm devoted to the hosting and cloud infrastructure services market. Mr. Shih has covered the hosting infrastructure space for over a decade.

      Prior to founding Structure Research, Mr. Shih was the first hosting analyst hired after Tier1 Research was sold to The 451 Group (2005) and spent six years as Senior Analyst for Hosting. In this role, Mr. Shih helped launch Tier1's coverage of hosting in international markets and was the lead and contributing author to all of the company's quarterly and bi-annual hosting infrastructure sector reports.

      Prior to joining Tier1 Research, Mr. Shih spent more than four years covering the web hosting industry - three of them as Senior Staff Writer for The Web Host Industry Review's online and print publications. At theWHIR, Mr. Shih covered companies in the consumer, SMB and enterprise hosting, cloud and colocation segments.

      Mr. Shih's coverage in the sector is global in scope and extends across the broader Internet infrastructure value chain - including companies in the SaaS and automation software markets. Mr. Shih is a regular speaker at industry events and has been quoted in various publications such as theWHIR.com, The Globe and Mail, Computerworld, InfoWorld, Bizjournals, eWeek, The Houston Chronicle, The Deal and The E- commerce Times.

      Mr. Shih holds an MA in Political Science from the University of British Columbia with a specialization in political-economic development.

      Jabez Tan

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      Jabez Tan is a Senior Analyst with Structure Research, an independent Toronto-based research and consulting firm devoted to the hosting, colocation and cloud infrastructure services markets.
      Mr. Tan is based in San Francisco, California and his coverage will focus on the data centre infrastructure market - primarily retail and wholesale colocation providers but also modular data centre, managed hosting and cloud infrastructure companies. Mr. Tan will also be responsible for coverage of the Asia-pacific region and lead the building of Structure Research’s proprietary market share data.
      Prior to joining Structure Research, Mr. Tan was a Research Analyst
      for the quantitative services team at Tier1 Research and later parent company 451 Research. In this role, he assisted in the development and maintenance of the company’s market sizing and other quantitative services deliverables with an emphasis on the Internet infrastructure sectors, including colocation, managed hosting and cloud infrastructure. Other areas of coverage included data centre technology vendors and modular data centres.
      Mr. Tan is a regular speaker at industry events and has been quoted in publications such as Data Center Knowledge and theWHIR.com.
      Mr. Tan holds a BSc in Aerospace Engineering from the University of Maryland, College Park. He was also a platoon sergeant in the Singapore Armed Forces and is fluent in Mandarin Chinese.

      Speakers:  Philbert Shih, Jabez Tan
      Location: Room 10
      Track: Issues and Trends
    • How To Stop Your Office From Becoming A Woman's Battlefield

      How To Stop Your Office From Becoming A Woman's Battlefield

      Women represent over 51% of the workforce but they aren’t filling tech jobs, which is a drain on innovation and a threat to your businesses.

      Learn how to recruit and add woman to your company in a way that respects your company culture, meets your HR standards and increases the pool of knowledge in your business.

      Hilary van der Meulen

      Kellie Green

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      Ms. Green is responsible for leading the worldwide customer support organization at Parallels. Kellie brings 16 years of customer support experience. Her experience includes 9 years at Microsoft in various support management positions. Kellie also worked overseas in India and in the Philippines for long-term expat assignments managing outsourced support organizations. Most recently, she spent 3 years at Monster.com helping to lead the transition of outsourced support into a new Monster-operated contact center in the US and centralizing support for Europe into the Czech Republic. Ms. Green holds a Bachelor of Arts degree in Business Administration from the University of Washington.

      Michele Neylon

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      Michele Neylon is the founder, owner and CEO of Blacknight, Ireland's largest domain registrar and hosting provider. Michele is an active and often outspoken member of the Internet industry and the recipient of the 2013 IIA Net Visionary Award.

      He currently serves as the Chair of both the ICANN Registrar Stakeholder Group and the Eurid Registrar Advisory Board. Michele is actively involved in Internet policy development, currently serving as a member of several working groups within the ICANN GNSO. Michele focuses primarily on European Internet issues and policy and has presented at numerous Internet industry events, covering a range of topics including policy, security, ICANN, Nominet, the Internet Governance Forum and Investment/First Tuesday.

      In his spare time, Michele is an award winning social media evangelist, blogger and film buff, who speaks four languages.

      Annie Dane

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      Annie Dane, Head of Production and Events at DigitalOcean, has been producing events for the fashion, arts, startup and technology communities for nearly a decade. Her passion for helping women in technology, developers and startups led to her current role at one of New York's hottest young companies. Where she now produces monthly events and initiatives to educate and celebrate each of these communities.

      Dane's career in event production started as the Head of Marketing & Licensing for M. Hidary, managing events for Everlast men’s clothing division at The Magic Trade Show. In 2007 she discovered Burning Man, which Dane describes as "a spark for her creativity and love of community." She co-founded Animus Arts Collective, which would curate events to fund art projects at Burning Man. Through her love of community she became involved with WeWork, quickly becoming their Director of Event Venues responsible for launching new locations throughout the United States.

      Carolyn Herzog

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      Carolyn Herzog is a Vice President in Symantec’s Legal and Public Affairs Department, based in Mountain View, California, where she is responsible for the legal enablement of Symantec’s global selling programs across all lines of business, the Privacy Program Office and the Office of Ethics and Compliance, and all revenue transactions for the North America and Latin America regions. Carolyn moved to this position last year from her prior role as the head of Legal and Public Affairs for Symantec’s Europe, Middle East and Africa region. Carolyn previously managed the legal support to other areas of Symantec’s business including the Global Services and Support organization, IP, Marketing and trade compliance, and was based out of the Washington, DC area. Carolyn advocates for equal treatment of all people and is a champion for Symantec's Women's Action Network.

      Before joining Symantec in December, 2000, Carolyn was the General Counsel for AXENT Technologies, a global publicly-traded enterprise security business, and worked in the international development arena, both in the non-profit sector and with the World Bank in Washington, DC. She currently lives in the San Francisco Bay area with her husband and two daughters.

      Speakers:  Hilary van der Meulen, Kellie Green, Michele Neylon, Annie Dane, Carolyn Herzog
      Location: Room 9
      Track: Management
    • Stronger Security To Maximize Profits

      Stronger Security To Maximize Profits

      This session will discuss importance of reputation and trust on the internet and how hosting companies can partner with their customers.

      Learn ecommerce security best practices and what new threats are targeting hosting providers and website owners.

      Brook Chelmo

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      Brook Chelmo is a security researcher and advocate with a focus on website security from Symantec. Coming from a background in education and operations, he presents topics with a simple hands-on approach that cuts through fluffy ideals. He often presents on SSL/TLS security trends as well as advanced threat protection.

      Speaker:  Brook Chelmo
      Location: Room 8
      Track: Technology
    • E-commerce/Payment Solutions

      E-commerce/Payment Solutions

      Each session within the Business Connections track will provide the venue to hear two minute elevator pitches from up to ten exhibitors providing solutions for a specific business category.

      Sessions will be moderated and speakers will be kept to a strict schedule to promote fairness in sharing information. Attendees will have the opportunity to ask questions and to exchange business cards with exhibitors.

      Participants will also get to hear exhibitors deliver a one minute closing statement that best illustrates why their product or service is superior to others in the category.

      Location: Room 3
      Track: Business Connections
  • Monday | 2:30pm
    • Capturing the Managed WordPress Hosting Market

      Capturing the Managed WordPress Hosting Market

      WordPress is the most widely-used content management system in use by a significant margin and the application most commonly deployed by users on web hosting infrastructure. Because it is an open source tool, its popularity has not historically translated into revenue for service providers, outside of driving the consumption of infrastructure.

      Recently, a group of specialist providers has carved out a new market for premium hosting services, based on a model for handling WordPress workloads with performance optimized infrastructure and specialized managed services. A growing group of traditional hosting providers is joining this market, treating WordPress more like a part of the hosting software stack.

      In this session, a panel of experts in delivering managed WordPress hosting will outline the opportunity these services represent, while discussing user requirements, architectural best practices, product positioning and general strategic challenges.

      Liam Eagle

      Liam Eagle covers the Internet infrastructure business for 451 Research, focusing on managed hosting, cloud and mass-market hosting. Prior to joining 451 Research, Liam closely covered the hosting services market as Editor-in-Chief of Web Host Industry Review for more than 10 years – giving him a front-row seat for many of the transformative trends that shaped the business, including the emergence of virtualization and cloud technologies, and the development of the partner ecosystem that underpins the hosting market.

      At the WHIR, Liam managed a full-time editorial team of four, along with dozens of freelancers, bloggers and other outside contributors. In several years as Co-Chair of HostingCon, he built the educational program for one of the industry’s most highly regarded and well-attended events. Liam has spoken at HostingCon, Parallels Summit, the Open-Xchange Summit and other industry events. He holds a Bachelor of Journalism degree from Ryerson University in Toronto.

      Moderator:  Liam Eagle

      Michael Fountain

      Mike Schroder

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      Mike Schroder is a coffee-drinking sailor and lover of Open Source. He currently works at DreamHost as WordPress Platform Lead, while contributing to the WordPress core and related projects. You can find him blogging about WordPress, travel, and his cats at getsource.net.

      Speakers:  Michael Fountain, Mike Schroder
      Location: Room 11 A/B
      Track: Sales and Marketing
    • The New Cloud Playbook Emerges

      The New Cloud Playbook Emerges

      US and UK operators typically sees Asia as underserved by network infrastructures, with complex regulatory environments and at least two to three years’ lag time behind them in the development of cloud technologies and services. But this is just one lens.

      A number of economies (in both developed and developing Asia) we studied exhibit reverse characteristics- being relatively well connected, with streamlined regulatory framework and considerable investment in cloud computing. There is evidence of a fast improvement in domestic technological competencies, especially in areas of cloud engineering and management. Additionally, foreign cloud players have increasingly emerged as important investors in a number of Asian economies, looking to get a piece of the action.

      How far along Asia’s cloud computing market has come and where the opportunities lie? How big will the cloud market get? Which cloud suppliers will be the big winners?

      Ian McClarty

      Reid Fishler

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      Reid Fishler is a Director for Hurricane Electric, one of the worlds largest ISPs, and the worlds largest IPv6 provider.

      Agatha Poon

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      Poon has been a market research professional for 12 years, and has been a regular speaker at numerous professional gatherings and industry events, including PTC, CommunicAsia, BrightTalk, and Cloud Computing Expo. Poon joined Tier1 Research in April of 2010, bringing expertise in cloud computing and enterprise network migration strategies. She is instrumental in the overall global consulting and research activities with a particular focus on the enterprise segment. She closely follows the strategies, business models, and coverage of the leading global and regional telecommunications carriers and managed service providers as it relates to their cloud computing strategies.

      Prior to joining Tier1 Research, Poon was a senior analyst at Yankee Group for more than 10 years, tracking a wide range of research topics including managed services, IP telephony, WAN optimization, application acceleration, cloud computing deployment models, and cloud management solutions. Before Yankee, she worked as a research analyst in Frost & Sullivan’s Telecommunications Service group where she primarily focused on network access technologies. Poon has a high degree of familiarity with the Greater China and Japanese markets, having spent time in these markets as part of her career.

      Poon holds a B.A. degree and an M.B.A. degree in marketing from Ohio University. She was awarded a full scholarship for the MBA program at Ohio University. In addition to her native Cantonese, Poon speaks English and Mandarin fluently.

      Stijn Koster

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      Stijn Koster began his entrepreneurial career in 2004 with the launch of i3D.net, a global hosting provider with datacenters around the world. With focus on technology, service and performance, i3D.net grew significantly and operates 10,000 servers worldwide. In 2009, Stijn founded SmartDC: a datacenter operator with two 36,000 sq. ft. data centers in the Netherlands. Two years later he started Game Blocks, a software company creating middleware for the game industry. Stijn won several awards with i3D.net: numeral Deloitte Technology Fast 500 EMEA rankings and winner of the FD Gouden Gazellen award for fastest growing profitable company of the province South Holland during 2009-2012. Stijn's focus is on growth and expansion by developing cutting edge technology and pushing the boundaries of technology for projects on all platforms.

      Speakers:  Ian McClarty, Reid Fishler, Agatha Poon, Stijn Koster
      Location: Room 10
      Track: Issues and Trends
    • How ISVs and Service Providers Can Partner to Optimize the SMB Cloud Market Opportunity

      How ISVs and Service Providers Can Partner to Optimize the SMB Cloud Market Opportunity

      This panel includes a diverse set of Cloud ISVs, service providers, distributors, tool providers, and platform providers who are all working in a cohesive approach to accelerate the growth of Cloud IT among SMBs.

      Steve Zimba

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      Steve is a seasoned senior executive with a deep passion for innovating and growing technology businesses. Prior to joining Mural, Steve held senior executive positions in a number of Telecom, IT and Managed Services businesses including BellSouth, Microsoft, and Cbeyond. He has a diverse range of experience in leading new businesses through significant growth, with particular expertise in strategic planning, sales, marketing, business development, and operational management.
      In his role as President at Mural, Steve brings a core vision and belief that service and the customer experience are the single most important ingredients in delivering products to market and building a highly satisfied and loyal customer base. Steve is applying this vision to build a world class team enabling cloud software and service providers to leverage Mural’s platforms and services to delivery second to none customer experiences.
      Steve lives in Portland, Oregon with his wife and two fast growing children. He is an avvid cyclist and member of the Beaverton Bicycle Club, where he supports development of the junior cycling team and has even been seen entering an occasional road race. Steve is a loyal supporter of World Vision, where he, his wife and kids provide support to children’s education, health and welfare in Latin America. Steve is also a graduate of Syracuse University – you will often find him attending Orange sporting events, as he is perhaps the most shameless Orange sports fan in the universe!

      Speaker:  Steve Zimba
      Location: Room 9
      Track: Management
    • DevOps and the Enterprise Private Cloud

      DevOps and the Enterprise Private Cloud

      This panel will address the needs of DevOps and how cloud service providers fulfill these needs.

      Al Sadowski

      Al Sadowski is Research Director for the Internet Infrastructure Services practice at 451 Research. For more than 20 years, Al held management positions in software development, network operations, product development and product management at AT&T, Global Crossing and Level 3 Communications. He led global teams to develop customer care applications, set cloud strategy and manage a colocation product portfolio, and he launched multiple network-based managed services for the enterprise sector. Al is PMP-certified, and he holds a BS in Business Administration from Bryant University, as well as an MS in Management from Stevens Institute of Technology.

      Moderator:  Al Sadowski

      Markus Latzel

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      Markus is a visionary with an urge to commercialize innovative, profitable software solutions. Since founding Palomino thirteen years ago, Markus has been overseeing the commercialization plan for WebPal Cloud Server, which currently counts over 300,000 users and numerous clients both in Canada and worldwide. Markus is a recipient of the Martin Walmsley Fellowship, board member of the Business Intelligence Research Network, and member of the Seneca Program Advisory Committee. Markus is on the board of advisors and directors on two startups and on occasion teaches and presents on the world of technology entrepreneurship. With a MSc from Paderborn University, Germany, he brings to work a penchant for efficiency, quality, and smooth operations.

      Jordan Jacobs

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      Jordan brings more than a decade of business strategy and product development experience in the cloud, hosting, and managed services market to SingleHop. As VP of Products, Jordan oversees the entire SingleHop product lifecycle from conceptualization to market. Jordan is extremely technical with practical business aptitude derived from professional experiences spanning from cloud architecture and design, to data center engineering.

      Ashish Patel

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      Ashish has over 15 years of experience as a Cloud and Software Services entrepreneur. Currently serving as the Director of Cloud Services at TeraGo, he is forging Canada’s premier Enterprise Cloud Services leveraging TeraGo’s existing broadband services, its' acquisition of RackForce Networks and several data centers, including a state-of-the-art Data Centre facility acquired from BlackBerry. Ashish spent 10 years at IBM prior to TeraGo where he was the founder of IBM Cloud OpenStack Services and assisted in the acquisition of SoftLayer, among other accomplishments. Ashish earned an MBA from the Rotman School of Management and a Computer Engineering degree from the University of Alberta.

      Speakers:  Markus Latzel, Jordan Jacobs, Ashish Patel
      Location: Room 8
      Track: Technology
  • Monday | 3:30pm
    • Context and the Power of Framing: Biasing Your Offer with Irrational Neuromarketing

      Context and the Power of Framing: Biasing Your Offer with Irrational Neuromarketing

      [Would like to discuss doing this presentation as a keynote or general session]

      People don't make "rational” decisions. Your online offers may be laid out in a logical way, and that is costing you a lot of money. Understand the latest in neuromarketing research to bias visitors subconsciously, and make it more likely that they will take the desired action on your landing page.

      Learn the power of framing, irrational anchors, and visual biases. Find out what motivates your primitive reptilian brain, and how to skyrocket online conversion rates!

      Tim Ash

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      Tim Ash is the author of the bestselling book Landing Page Optimization, and CEO of SiteTuners, a conversion rate optimization firm that helps companies make their websites and online marketing programs more effective.

      Over the past 19 years, Tim has helped a number of major US and international brands to improve the outcomes of their web-based initiatives. Companies like Sears, Google, Expedia, eHarmony, Facebook, American Express, Canon, Nestle, Symantec, Intuit, Autodesk, Yahoo! and many others have benefitted from Tim's deep understanding and innovative perspective.

      Tim is a highly-regarded speaker at industry conferences worldwide. He is the founder and chairperson of Conversion Conference and a frequent contributor to print and online publications. Since 1995, he has authored more than 100 published articles.

      Tim earned a dual-major Bachelor of Science degree "with highest distinction" in Computer Engineering and Cognitive Science and a Master’s degree in Computer Science from UC San Diego.

      Speaker:  Tim Ash
      Location: Room 11 A/B
      Track: Sales and Marketing
    • The Gateway Drug to Get Customers to Buy More and Stay Happy

      The Gateway Drug to Get Customers to Buy More and Stay Happy

      The hosting industry has gone through a paradigm shift. Savvy providers now sell much more than just a domain name and giving customers what they want is key.

      SMB consumers want everything easy and at their fingertips and have the ability to do it on their own. By understanding the the recent trends in the SMB market, you can begin to tailor your offering to attract newer, younger customers, keeping them happy, healthy and buying more.

      Trevor Harries-Jones

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      Trevor is CEO of Yola, a leading cloud-based platform that is relied upon by millions of small and medium-sized businesses worldwide to take their businesses online. Yola provides a platform for users to create an omni-channel experience that helps showcase their brand and grow their business.
      Yola is changing the way a business markets itself by providing affordable, easy-to-use tools that seamlessly integrate an online presence on the web, mobile devices, social platforms and local directories. Hosting millions of customers worldwide, Yola has developed channel partnerships with blue-chip partners including Odin, Google, HP and Amex to effectively reach SMBs, globally.
      Trevor has previously presented at HostingCon and has appeared on numerous industry panels.

      Elisabeth Kurek

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      Elisabeth has a strong background in the hosting industry, starting as a web editor at 1&1 and working her way up to Head of Media Advertising, where she conducted extensive research in the SMB segment and launched 1&1’s first national TV campaign in the North American market. She then joined Verio, an NTT Communications company, as a global marketing director, leading direct marketing, as well as partner marketing for the telco audience worldwide. Elisabeth now manages Global Audience Marketing for the hosting sector at Odin. She holds a master’s degree in Educational Linguistics- TESOL from the University of Pennsylvania.

      Speakers:  Trevor Harries-Jones, Elisabeth Kurek
      Location: Room 10
      Track: Issues and Trends
    • How Moving to OpenStack Benefits Customers and Affects Your Bottom Line

      How Moving to OpenStack Benefits Customers and Affects Your Bottom Line

      This session will discuss the benefits of making the move to OpenStack—from flexibility and versatility to agility to a more collaborative environment. This is a great opportunity to learn how to drive consumer benefit without the customer knowing about cloud.

      Jeff King

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      Jeff King is the General Manager of Hosting, Commerce and Security at Go Daddy. Prior to joining Go Daddy, Jeff spent 10 years at eBay, where he most recently lead the integration, platform strategy and partnerships for Magento, the world's leading open source commerce platform. During his tenure at eBay, Jeff was also responsible for driving key platform initiatives including eBay's Next Generation Search platform and Trust & Safety.

      Before eBay, Jeff held positions in product development, marketing and ecommerce at some of Silicon Valley's most celebrated success stories, including Apple, Hewlett-Packard Co., IBM and Sun Microsystems. A Silicon Valley native, King is an active angel investor and advisor to several cloud and ecommerce start-ups. Follow Jeff on twitter @kingjeff2

      Speaker:  Jeff King
      Location: Room 9
      Track: Management
    • Cybersecurity Panel

      Cybersecurity Panel

      TBA

      Zulfikar Ramzan

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      Dr. Zulfikar Ramzan is the chief technology officer for RSA. In this role, Ramzan is responsible for leading the development of the company's technology strategy and will focus on bringing to market the innovations that help protect RSA customers from the growing number of advanced threats.

      Prior to joining RSA, Ramzan served as CTO of Elastica, where he leveraged machine learning technologies and natural language processing to enable customers to more securely access and use cloud services. Before Elastica, Ramzan respectively served as chief scientist of both Sourcefire, acquired by Cisco in 2013, and malware analytics company Immunet, acquired by Sourcefire in 2010. Ramzan previously served as the technical director of Symantec's security technology and response division, where he was the architect for the company's reputation-based malware detection technology.

      Ramzan earned his Ph.D. in electrical engineering and computer science from the Massachusetts Institute of Technology.

      Adam Bosnian

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      Adam Bosnian is the executive vice president of global business development at CyberArk. He is responsible for managing and expanding global strategic relationships with technology partners at CyberArk.

      Bosnian brings a strong sales, marketing and strategy success track record to his business development role at CyberArk, having served in a range of sales and marketing executive roles with the company over the past 10 years. As an early member of the CyberArk management team, Bosnian led the industry to define the market for privileged account security and compliance and helped to secure CyberArk’s leadership in the space.

      Nick Sullivan

      Nick Sullivan is a leading cryptography and security expert. He founded and built the security team at CloudFlare, one of the world's leading web security companies. He is a digital rights management pioneer in his work building Apple’s multi-billion dollar iTunes store. He is the author of over a dozen computer security patents and holds an MSc in Cryptography and a BMath in Pure Mathematics and holds a CISSP certification.

      Speakers:  Zulfikar Ramzan, Adam Bosnian, Nick Sullivan
      Location: Room 8
      Track: Technology
    • Email Value Added Service

      Email Value Added Service

      Each session within the Business Connections track will provide the venue to hear two minute elevator pitches from up to ten exhibitors providing solutions for a specific business category.

      Sessions will be moderated and speakers will be kept to a strict schedule to promote fairness in sharing information. Attendees will have the opportunity to ask questions and to exchange business cards with exhibitors.

      Participants will also get to hear exhibitors deliver a one minute closing statement that best illustrates why their product or service is superior to others in the category.

      Location: Room 3
      Track: Business Connections
  • Monday | 4:30pm
    • Lance Crosby Keynote

      Lance Crosby Keynote

      Lance Crosby, founder of SoftLayer, an IBM Company, will deliver the Keynote Address for conference attendees on Monday, July 27, 2015.

      Lance Crosby

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      Lance Crosby is the founder and visionary behind SoftLayer, an IBM Company. He is responsible for managing the overall success and growth of the company. Prior to SoftLayer, Mr. Crosby spent five years with The Planet as chief operations officer where he managed all operations including sales, provisioning, product selection, managed services, application development, engineering, information security, business development, and legal departments. Serving in prior executive management roles at Catalog.com and Dallas Internet, he brings extensive experience in leadership and management skills coupled with extensive technical skills in software and hardware environments. Mr. Crosby holds bachelors’ degrees in finance and management, a Master of Science in finance and Master of Business Administration from Tarleton State University, a part of the Texas A&M University System. Mr. Crosby’s legal education includes a Juris Doctor from Texas Wesleyan School of Law. He is a licensed attorney in the state of Texas and is an active member of the State Bar of Texas.

      Speaker:  Lance Crosby
      Location: Room 6A
      Track: Keynote
  • Monday | 5:30pm
    • Opening Networking Reception - Sponsored by DH Capital

      Opening Networking Reception - Sponsored by DH Capital

      The casual atmosphere of these social networking events make it easy for like-minded people to share thoughts, experiences and visions. Official HostingCon Networking Events are free to attend for all paid attendees. The Opening Networking Reception is Sponsored by DH Capital. It will be held on the West Terrace of the San Diego Convention Center.

      Location: West Terrace
      Track: Networking Events
  • Tuesday | 7:30am
    • Networking Breakfast

      Networking Breakfast

      Networking Breakfasts are open to all registered HostingCon Full Conference Attendees, Single Day Attendees and Exhibitors. Grab some a coffee or juice and a bite to eat and enjoy some conversation with fellow attendees.

      Location: Ballroom Lobby
      Track: Networking Breakfast
    • Registration Open Hours

      Registration Open Hours

      The HostingCon registration desk is open for registrations, badge pickup and questions during these times.

      Location: Exhibit Hall A/B Foyer
      Track: Registration Open Hours
  • Tuesday | 9:00am
    • Agile’s Not Just for Development Anymore

      Agile’s Not Just for Development Anymore

      In an industry as competitive as web hosting, it's important to differentiate yourself from the competition, which means marketing efficiency is everything.

      Learn how to take the same agile framework used for software development and apply it to marketing. You’ll hear how this strategy can benefit your marketing efforts and ideas on implementation.

      Stephen Brent May

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      After 10 years of experience with traditional marketing methodologies, Stephen made the switch to operating in an agile marketing environment. He has conducted workshops and written blog posts on the topic. Outside of his role at cPanel, Stephen currently serves as VP of Marketing Communications on the board of directors for the Houston Chapter of the American Marketing Association. You can connect with him on LinkedIn at: linked.com/in/stephenmay

      Speaker:  Stephen Brent May
      Location: Room 11 A/B
      Track: Sales and Marketing
    • How To Stop Patent Trolls & Copyright Abusers From Stealing Your Money

      How To Stop Patent Trolls & Copyright Abusers From Stealing Your Money

      Trolls drain money from your business. This panel will discuss what you can do today to stop this. Panelists will provide you with checklists and real world advice on how to respond to trolls of every kind. You will also learn how your efforts will make a real difference taming these trolls.

      An Internet business can lose its entire profit for the year fighting or settling with a troll. What do we need to do to fight back?

      David Snead

      David Snead is an attorney in private practice in Washington D.C. His practice focuses exclusively on representing Internet infrastructure companies. With expertise in abuse, transactions and international operations, he provides general counsel services to companies in twenty different countries. He has spoken extensively on subjects of importance at conferences ranging from HostingCon to Interop.

      Moderator:  David Snead

      Thomas Stocking

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      Thomas Stocking is an entrepreneur, and an expert in technical marketing. He has experience leading implementations of enterprise software, and in development and support of complex open source applications. Thomas serves as the COO of Gandi US, the American part of Gandi.net, a global domain name registrar and cloud hosting company.

      Perry Robinson

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      Perry Robinson is Vice President, Legal & Associate General Counsel at Rackspace, the global leader in hybrid cloud and founder of OpenStack® where he leads a team of attorneys and legal professionals responsible for providing guidance in support of all revenue, supply chain, product, data security and data privacy, public policy, risk management and compliance functions for the Americas. Perry works closely with many of Rackspace’s customers, and frequently speaks on matters relating to cloud computing and privacy law in the U.S. and internationally.

      Perry received his J.D. from Baylor Law School, and his B.A. with Highest Honors from the University of Texas at Austin. Perry is a Certified Information Privacy Professional (CIPP/US) and member of the International Association of Privacy Professionals. Perry has was named a Texas Super Lawyer Rising Star by Texas Monthly, and a “40 Under 40 Rising Star” by the San Antonio Business Journal.
      About Rackspace

      Rackspace® (NYSE: RAX) is the global leader in hybrid cloud and founder of OpenStack®, the open-source operating system for the cloud. Hundreds of thousands of customers look to Rackspace to deliver the best-fit infrastructure for their IT needs, leveraging a product portfolio that allows workloads to run where they perform best—whether on the public cloud, private cloud, dedicated servers, or a combination of platforms. The company's award-winning Fanatical Support® helps customers successfully architect, deploy, and run their most critical applications. Headquartered in San Antonio, TX, Rackspace operates data centers on four continents. Rackspace is featured on Fortune's list of 100 Best Companies to Work For.

      Jeanine Wright

      J Scott Evans

      Lee Cheng

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      Chief Legal Officer, SVP of Corporate Development
      and Corporate Secretary

      Lee Cheng is the Chief Legal Officer, SVP of Corporate Development and Corporate Secretary at Newegg Inc., a $2.8B global (N. America and China) internet retailer that is the largest privately held e-commerce company in North America. He oversees or has run Newegg’s Legal, Corporate Development, Compliance, Ethics, Human Resources, Government Relations and Risk Management functions, and created the Newegg Foundation to facilitate and encourage community and philanthropic activity at Newegg.

      Mr. Cheng’s work and contributions in the legal arena have been recognized nationally. He has been named one of the NAPABA’s Best Lawyers Under 40 (2009), a Top In-House Counsel in California (2013) by the Daily Journal, California’s leading legal publication, was awarded the Vanguard Award from the State Bar of California’s IP Section (2013) and was recognized as one of America’s 50 Outstanding General Counsel (2014) and one of 50 IP Pioneers and Trailblazers (2014) by the National Law Journal. In 2015, Mr. Cheng received an In-House Impact Award from leading legal publication The Recorder (2015). In 2011, under Mr. Cheng’s leadership, the Newegg Legal Department received Inside Counsel magazine’s Top 10 innovation award. Outside of the legal profession, Mr. Cheng has been elected to 2 terms on the Consumer Electronics Association's (CEA) Board of Industry Leaders and has received the NYU-Polytechnic Innovation Award (2011).

      Mr. Cheng has also held leadership positions or served on the Boards of professional, community and affinity organizations like the Association of Corporate Counsel (ACC) Southern California, Asian American Legal Foundation, the Organization of Chinese Americans (SF Chapter), the Harvard Club of San Francisco and the Lowell High School Alumni Association. He is a founding member of the Advisory Board of the Chapman University School of Law’s Business Emphasis Program.

      Mr. Cheng is frequently asked to speak on a variety of legal and business topics, including legal function management, achieving successful outcomes in litigation, international expansion and social media regulations. He has been profiled in leading legal publications such as the Los Angeles Daily Journal and San Francisco Recorder and has been interviewed by major news and media outlets like Wall St. Journal, Los Angeles Times, New York Times and Internet Retailer. Furthermore, Mr. Cheng has been invited to testify or to submit testimony to the US House of Representatives (Commerce and Judiciary Committees), the US Senate (Judiciary Committee), the US International Trade Commission and the US Federal Trade Commission.

      Prior to joining Newegg, Mr. Cheng was an attorney in the corporate department of Latham & Watkins, a leading international law firm. Mr. Cheng also served as the VP and general counsel of GeneFluidics, Inc., a medical devices company, and the VP of administration and legal affairs at LightCross, Inc., an optical networking components company. Earlier in his career, Mr. Cheng worked at top-tier law firms including Gray, Cary, Ware & Freidenrich (now DLA Piper) and Dow Lohnes & Albertson.

      Mr. Cheng received a Bachelor’s degree in History and Science, magna cum laude, from Harvard University and a JD from the University of California, Berkeley, Boalt Hall School of Law. He is fluent in spoken Mandarin Chinese.

      Speakers:  Thomas Stocking, Perry Robinson, Jeanine Wright, J Scott Evans, Lee Cheng
      Location: Room 10
      Track: Issues and Trends
    • Build or Buy? Case Study On Growth Strategies For Small to Mid Sized Hosts

      Build or Buy? Case Study On Growth Strategies For Small to Mid Sized Hosts

      A post-acquisition case study will be presented comparing the numbers to an equivalent lift in accounts through an organic growth strategy. This session will evaluate the full costs of both strategies and get practical insight into options for growth.

      There continues to be a lot of M&A activity in the hosting industry but what is discussed generally tends to be about large acquisitions. Not much is heard about the motivations nor the details of how these transactions tend to be structured.

      This session will focus solely on the implications for a small to mid-sized hoster trying to come to terms with these two approaches and the associated costs, risks and considerations of each.

      Hartland Ross

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      Hartland Ross is President and founder of eBridge Marketing Solutions Inc, a digital marketing agency and consulting firm catering to B2B technology companies. Hartland has been working in the sales and marketing and M&A aspects of web based technology companies since 1999. He is well recognized and regarded in the hosting industry having worked with over 250 hosting and SaaS, PaaS and IaaS companies. These companies rely on Hartland and eBridge for advice and recommendations on their marketing, industry direction and strategies for growth. Hartland has also facilitated events and spoken at numerous conferences and presentations. He blogs at http://ebridgemarketingsolutions.com/category/blog and http://www.thehostbroker.com/category/blog and has been a blogger at www.thewhir.com and other sites and is often interviewed or quoted in various case studies and articles.

      Speaker:  Hartland Ross
      Location: Room 9
      Track: Management
    • Clicks, Not Cash: Give Users a Free SEO boost

      Clicks, Not Cash: Give Users a Free SEO boost

      Search engine rankings are the lifeblood of any website, especially for those with an ecommerce focus. Yet the world of search rankings can appear to be the ultimate black box. So what can you do as a host to help improve your customers’ search rankings?

      This session will discuss what you as a host can do to positively affect search rankings. Get an understanding of how working with the right performance tools can help your customer to search engine success.

      Maria Karaivanova

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      Maria Karaivanova is the Head of Business Development at CloudFlare, the web performance and security company. She is responsible for building CloudFlare’s distribution and reseller channels, oversees international expansion and leads various growth initiatives. Prior to CloudFlare, she was a venture capitalist at Intel Capital specializing in consumer internet and enterprise software. Maria also worked in business development, strategy and intellectual property at Boeing and Expedia. Maria’s experience spans six countries - she is a passionate explorer of new cultures, active startup advisor and a frequent speaker at technology conferences. Maria holds an MBA from Harvard Business School.

      Speaker:  Maria Karaivanova
      Location: Room 8
      Track: Technology
  • Tuesday | 10:00am
    • How To Position Your Cloud Services To Compete With AWS, Azure, and Google

      How To Position Your Cloud Services To Compete With AWS, Azure, and Google

      During this session, hosting providers will learn a variety of techniques for building their own strategy to compete against the likes of Amazon Web Services, Azure and Google. No matter what your cloud business model, a variety of skills are needed including scaling, hardware and software procurement, and provisioning tools.

      This session will also feature information on how to build a scalable, sustainable cloud service set that adds value beyond what is available from the top providers. Attendees will discuss marketing, service description, and sales strategies based on client business strategy and ongoing experience for end users.

      Sam Coyl

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      Sam Coyl is an award-winning Vetrepreneur who serves as President/CEO of Netrepid, a provider of colocation, infrastructure and application hosting services that help growing companies accelerate their technology from the ground to the cloud.

      After serving as a US Marine for nine years, Sam founded Netrepid in 2004. Following a series of acquisitions, Sam led the company on a transition from being a wireless technology provider to being named the 8th fastest growing managed services provider and also one of the top 100 managed hosting providers in North America. A member of the MSPmentor 250, Sam is also regarded as one of Pennsylvania’s top entrepreneurs under 40 and serves as a board director of numerous organizations dedicated to cloud computing, education, innovation, startups and technology.

      In 2014, he also founded the Netrepid Virtual Incubator to provide hosted technology solutions and business coaching to innovative startups based in Pennsylvania.

      Speaker:  Sam Coyl
      Location: Room 11 A/B
      Track: Sales and Marketing
    • The Roadmap To Internet Privacy - Fixing the Cloud's NSA Problem

      The Roadmap To Internet Privacy - Fixing the Cloud's NSA Problem

      Warrantless surveillance is eroding confidence in the cloud and as a result causing real harm to Internet innovation. Is there a path to fixing this and restoring consumer faith in the Internet? What is at risk if we don’t?

      This panel will propose common sense solutions for tackling this hot issue. In addition, participants will receive concrete guidance on how to properly and effectively process law enforcement requests.

      Christian Dawson

      Christian Dawson joined ServInt in 1998. He was appointed President in 2015. His focus on ServInt's product and service offerings, integrated with his cultivation of the Company's public presence, have helped ServInt increase its market share every year.

      Mr. Dawson is also Chairman and co-founder of the Internet Infrastructure Coalition (i2Coalition), and has spoken worldwide on issues of Internet freedom.

      Mr. Dawson earned a Bachelor's Degree in Leadership from the University of Richmond and an MBA from the University of Maryland.

      Moderator:  Christian Dawson

      Gregory Nojeim

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      Gregory T. Nojeim is a Senior Counsel and Director of the Project on Freedom, Security and Technology at the Center for Democracy and Technology (CDT), a Washington, D.C. non-profit public policy organization dedicated to keeping the Internet open, innovative and free.

      Nojeim specializes in protecting privacy in the digital age as against intrusion by the U.S. government, and is a recognized expert on the application of the Fourth Amendment to the U.S. Constitution to electronic surveillance in the national security, intelligence and criminal arenas. He spearheaded CDT's efforts to promote judicial supervision of surveillance of American's private telephone and e-mail conversations in connection with legislation to update the U.S. Foreign Intelligence Surveillance Act in 2008.

      He is currently a leader in CDT's cybersecurity work, testifying in both the House and Senate on the impact of cybersecurity proposals on privacy, civil liberties, and technology innovation. He is the author of Cybersecurity and Freedom on the Internet” published in 2010 in the Journal of National Security Law and Policy. Nojeim is also deeply involved in a multi-year, broad-based project to update the Electronic Communications Privacy Act.

      As Co-Chair of the Coordinating Committee on National Security and Civil Liberties of the American Bar Association's Section on Individual Rights and Responsibilities, he was one of the lead drafters of the ABA’s 2007 policy on the state secrets privilege.

      Prior to joining CDT in May 2007, Nojeim was the Associate Director and Chief Legislative Counsel of the ACLU's Washington Legislative Office. He graduated from the University of Rochester in 1981 with a B.A. in Political Science, and he received his J.D. from the University of Virginia in 1985.

      Ben Young

      Erik Martin

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      Erik Martin is the US General Manager for Depop, a new social shopping app. Previously Martin was the longtime General Manager at reddit. in 2012 TIME Magazine named him to their list of “The 100 Most Influential People in the World.” Martin is also an outspoken supporter of protecting internet freedom and innovation and serves on the Internet Infrastructure Coalition advisory board. Martin recently launched AssholesOnDemand.com a pro bono service that helps senior citizens and other underserved communities sort out customer service problems with big companies.

      Robyn Greene

      Speakers:  Gregory Nojeim, Ben Young, Erik Martin, Robyn Greene
      Location: Room 10
      Track: Issues and Trends
    • Staying Successful in the Days of the DIY’s

      Staying Successful in the Days of the DIY’s

      The growing number of DIY low-cost websites hurts profits of a hosting business, agency or web professional. This panel discussion session will explore how to remain competitive and create new revenue opportunities by delivering added value solutions and services on top of the website.

      Attendees will hear unique insights from an exec who’s company works with 7000+ web pros and tips and examples of how to best upsell and bundle additional solutions effectively.

      Ran Oelgiesser

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      A technology marketer with over 15 years of expertise, Ran Oelgiesser has a diverse background and extensive experience with product management, marketing, and business technology in the start-up, SMB, and enterprise space. Prior to vCita, Ran was a co-founder and VP of Product Marketing at Kidaro (acquired by Microsoft in 2008). Later he managed the business and marketing integration of the Kidaro product line into Microsoft offerings and went on to lead Windows Security Marketing. Ran has since returned to the startup scene to work with small businesses to help meet their technology marketing needs.

      Currently Ran is CMO of vCita, a web engagement platform specifically designed for small businesses. The vCita LiveSite platform redefines small business by driving more opportunities from the web, mobile, email and social. Businesses can extend their brand, drive more clients to engage and deliver amazing service with the LiveSite portal. The self-service portal offers messaging, online scheduling, payments, invoicing and file sharing anytime, on any device. vCita increases the effectiveness of any web presence, strengthens customer relationships and provides a personalized experience clients have come to expect. To learn more, visit www.vcita.com.

      Speaker:  Ran Oelgiesser
      Location: Room 9
      Track: Management
    • Accelerated Data Security in the Cloud

      Accelerated Data Security in the Cloud

      Today, the volume of data in the public cloud is exploding as users and businesses continue to embrace its benefits. Data is moving into the cloud at a faster pace while mobile and BYOD make data accessible from anywhere. The result is an increase in the number of access points into a domain. With this shift in the industry, there is a new challenge to address the resultant risk vector.

      This session will explore the primary qualities organizations should seek in a contemporary cloud data security solution, such as smarter policies and unification, to meet the modern needs of a secure enterprise.

      Ron Zalkind

      Speaker:  Ron Zalkind
      Location: Room 8
      Track: Technology
  • Tuesday | 11:00am
    • Exhibit Hall Open Hours

      Exhibit Hall Open Hours

      The Exhibit Hall will be open during these times.

      Location: Exhibit Hall A/B
      Track: Exhibit Hall
  • Tuesday | 12:00pm
    • Networking Lunch

      Networking Lunch

      Peer Networking Lunches are open to everyone with a Full Conference Pass or a Single Day Pass. Lunch tickets are required. Lunch tickets can be found in your attendee badge back pocket. Enjoy a break from the educational sessions with some fantastic food and dessert. Sit by someone you don’t know and meet someone new!

      Location: Exhibit Hall A/B
      Track: Networking Lunch
  • Tuesday | 2:00pm
    • Capitalizing on Social Media Management

      Capitalizing on Social Media Management

      This session will present an engaging and informative insight into the real business challenges of effective social media management facing SMB’s – from an operational perspective (efficiency, risk management) and brand management perspective. It will also discuss the evolution of the social media management industry to address needs.

      There is a broad opportunity for hosting companies to capitalize on the social media management industry by expanding offerings to grow and retain customers. This educational session focuses on how the social media management industry has evolved for business, rather than from the consumer perspective, and the opportunity facing the hosting provider industry at large.

      Background:

      Social media has become an established industry and its rapid growth appears to be continuing. As more innovative platforms and technologies emerge, businesses have more options and greater flexibility in capitalizing on the benefits of social media, yet, the very characteristics that make social media such a powerful marketing tool also present some significant challenges to business.

      Estimates by industry consultants indicate that there were approximately 1.8 billion social network users across the globe in 2014 and that user numbers were continuing to increase. These estimates also indicate that expenditure on social media advertising in the USA ?is expected to increase to approximately $8.4 billion in 2014, up from estimates of between $5 billion and $6 billion in 2013.

      The industry is now an ecosystem of technologies and solutions, and the SMB market have a need and desire to source - however accessing and evaluating solutions for an SMB is a timing consuming process – creating the perfect opportunity for hosting companies to expand their distributed offerings to grow and retain their customers.

      Anthony Owen

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      Manalto Inc. provides Social Media ERP software solutions for the Hosting industry(s), allowing for the development of a new revenue stream. Manalto enables both SMBs and Enterpises to centrally build and manage their brand and local engagement across multiple social media networks, at scale - with the consistency, reliability and simplicity expected from an enterprise-grade system.

      Speaker:  Anthony Owen
      Location: Room 11 A/B
      Track: Sales and Marketing
    • Will Making Encryption Easy Fix The Internet?

      Will Making Encryption Easy Fix The Internet?

      Does encryption build your business or drive customers away? There’s an increasing awareness that encryption is hugely important, but nobody’s using it because it’s hard. Why is encryption so important, and what can we do to drive adoption?

      The panel will discuss tools that exist and the pros and cons of incorporating them into your products. You will also learn how your efforts may result in increased customer acquisition.

      Rafael Laguna de la Vera

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      Rafael Laguna is CEO and co-founder of OX, providing leadership and strategic vision across the organisation. Under Rafael’s guidance, OX developed its product offerings to include SaaS cloud architecture in collaboration with key partners. A co-founder of OX, Rafael was chairman of the board until 2008 when he became CEO.
      Rafael has extensive experience in enterprise software, having previously held the position of VP Marketing and Business Development at SUSE Linux as well as being CEO of Micado, overseeing the turnaround of Bäurer AG and its subsequent takeover by Sage. Passionate about the open source movement, Rafael also acts in an advisory role for the Open Source Business Foundation.

      Sunday Yokubaitis

      Amie Stepanovich

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      Amie Stepanovich is Senior Policy Counsel at Access. Amie is an expert in domestic surveillance, cybersecurity, and privacy law. At Access, Amie leads projects on digital due process and responds to threats at the intersection of human rights and communications surveillance. Previously, Ms. Stepanovich was the Director of the Domestic Surveillance Project at the Electronic Privacy Information Center, where she testified in hearings in both the Senate and the House of Representatives, as well as in State legislatures. She is serving as co-chair for the forthcoming 2014 Computers, Freedom, and Privacy Conference. Amie was named as a Privacy Ambassador by the Information and Privacy Commissioner of Ontario, Canada and was recently recognized as one of Forbes magazine’s 30 under 30 leaders in Law and Policy. Stepanovich has a J.D. from New York Law School, and a B.S. from the Florida State University.

      Speakers:  Rafael Laguna de la Vera, Sunday Yokubaitis, Amie Stepanovich
      Location: Room 10
      Track: Issues and Trends
    • Expanding Infrastructure Globally

      Expanding Infrastructure Globally

      The Internet is creating unprecedented opportunities as new consumers across global markets come online every day. Yet, how will your business provide an exceptional experience to all of your current and potential customers? What is your strategy for deploying, expanding and monitoring your global infrastructure and reach? Is it based on intelligence or guessing? How will your business make decisions across competitive data center, cloud and CDN landscapes?

      This presentation gives tips and examples on how to implement technical and business growth strategies that will help enterprises reach the next billion online.

      Charlie Baker

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      Charlie oversees the roadmap and strategic direction for Dyn’s Internet Performance services. Prior to Dyn, he was the Director of Product Management for companies like Brix Networks (purchased by EXFO), and Brooktrout Technology (now Dialogic).
      In addition to his career in product management Charlie also served as part of the US Air Force and assisted with the design, upgrade, and deployment of Space Defense and Optical Telescope systems.
      He is a graduate of the United States Air Force Academy and has an MBA from Boston University.

      Speaker:  Charlie Baker
      Location: Room 9
      Track: Management
    • Wholesale Superstructure: Evolving Cloud via Tech Innovation

      Wholesale Superstructure: Evolving Cloud via Tech Innovation

      Information Technology (IT) service providers have historically struggled between the huge capital expenditure and long development cycles of building their own cloud versus the thin margins and limited flexibility of using public retailers such as Amazon Web Services (AWS).

      The emergence of wholesale cloud, and the technologies that make it possible, is revolutionizing how and by whom enterprise IT is delivered. Wholesale cloud is the game-changing third option between building your own (BYO) cloud and public Infrastructure as a Service (IaaS), and provides the advantages of each minus any of the drawbacks.

      We are entering a new realm of cloud computing as the next wave of technical innovations from emerging startups brings the dawn of Cloud 2.0, and with it, a new era of IT transformation and agility. The global market for cloud services is expected to grow from $131 billion in 2013 to $244 billion by 2017 (source: PwC), and wholesale cloud presents tremendous opportunities for a growing segment of service providers to gain a competitive advantage and effectively compete against larger players.

      This session is for anyone interested in discovering the latest breakthroughs in cloud technology and learning more about the benefits and features of wholesale cloud. If you are looking to grow your cloud business, or just getting started, this session is for you.

      Sheng Yeo

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      Sheng Yeo co-founded OrionVM while attending the University of Technology in Sydney, Australia. From their dorm room his team hatched an idea to build an IaaS company using a completely new technology blueprint. Sheng leads the team as CEO and drives innovation within the firm, supported by his versatile background, detail-oriented nature and strong management skills. Sheng has worked across every function of a company and brings over seven years of technology experience to the organization. He received recognition by the EY Entrepreneur of the Year 2013, he has been a lecturer for undergraduate and post-graduate Cloud Infrastructure subjects at the University of Technology in Sydney, Australia and has presented at several industry conferences including Aus-Cloud, Tech23, the NICTA NSW Government Cloud Briefing, Cloud Partners, Cloud Expo West, Pacific Telecom Council and a CeBIT Presentation on the Use of Cloud Infrastructure.

      Chris Grecsek

      Jason Martin

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      Jason is the VP of Customer Experience at Cumulus Networks.

      Prior to Cumulus Networks Jason ran Asia Pacific operations for storage start-up Coraid. Previous to this Jason was VP of Worldwide Services for VMware for 8 years where he built the services team from 3 to over 500 people with a turnover in three main lines of business—consulting services, education services, and technical account management—of $150M annually. Prior to VMware, Jason worked as CEO for software start-up Rostima, Inc. and in various management positions for Internet start-ups Doubleclick and NetGravity. Jason started his career at Andersen Consulting, where he was a manager in the San Francisco office.

      Jason has a B.S. in Artificial Intelligence from Stanford University.

      Speakers:  Sheng Yeo, Chris Grecsek, Jason Martin
      Location: Room 8
      Track: Technology
  • Tuesday | 3:00pm
    • Ask The Experts Q&A

      Ask The Experts Q&A

      Meet HostingCon's expert presenters and ask them anything! Come to the back of the exhibit hall for your chance to personally interact with conference speakers.

      Location: Exhibit Hall A/B Ask The Experts Lounge
      Track: Ask The Experts
  • Wednesday | 7:30am
    • Networking Breakfast

      Networking Breakfast

      Networking Breakfasts are open to all registered HostingCon Full Conference Attendees, Single Day Attendees and Exhibitors. Grab some a coffee or juice and a bite to eat and enjoy some conversation with fellow attendees.

      Location: Ballroom Lobby
      Track: Networking Breakfast
  • Wednesday | 8:00am
    • Registration Open Hours

      Registration Open Hours

      The HostingCon registration desk is open for registrations, badge pickup and questions during these times.

      Location: Exhibit Hall A/B Foyer
      Track: Registration Open Hours
  • Wednesday | 9:00am
    • The Art of Cross-Selling and Upselling

      The Art of Cross-Selling and Upselling

      Are you getting the most out of your investments? Do your customers know everything you offer? How could your marketing be more effective without spending a dime on ads?

      This session will explore strategies and tactics for getting your customers to spend more money with your company.

      Monish Sood

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      Sr. Marketing Manager, Microsoft Corporation

      Mr. Sood has a proven track record of growing business through marketing. Over the past seven years at Microsoft, he helped launch major products and programs targeting hosting service providers. Sood established the Microsoft Hosting Summit as the premier industry event for top Microsoft Hosting partners globally. He developed and published the annual Microsoft Customer Cloud Study that highlights key customer insights across small, medium, and large enterprises worldwide. Sood has over a decade of experience in the hosting and cloud industry with a focus on digital marketing, press and analyst relations, and integrated marketing communications.


      Before joining Microsoft, Sood served as the director of marketing at HostMySite.com, where he was responsible for the planning, direction, and implementation of all marketing strategies, including product positioning, advertising, customer service, and technical support that helped to grow the company significantly in 5 years. Previously, he was with IBM and Informix.


      Sood holds a Bachelor’s degree in advertising from the William Allen White School of Journalism and Mass Communications, University of Kansas.

      Speaker:  Monish Sood
      Location: Room 11 A/B
      Track: Sales and Marketing
    • Add on Offerings for Hosts to Increase Revenue and Profit

      Add on Offerings for Hosts to Increase Revenue and Profit

      This panel will discuss the latest marketing offerings to give customers what they need and increase hosts revenue through simple ad ons customers can purchase easily and directly.

      Ricardo Lasa

      Ricardo is a hard working serial entrepreneur that is highly involved in the technology and business community in Tampa Bay. Prior to co-founding SiteWit, Ricardo started Web Piston Website Builder, one of the first platforms for small businesses to build their website and market their products and services. Through running Web Piston Ricardo realized there had to be a better way to buy paid search and started to work on SiteWit in 2009.

      Ricardo is focusing all his efforts now in growing SiteWit and helping small business market effectively on Google, Bing, Yahoo, Facebook and display.

      Ricardo holds a bachelors degree in Management information systems, a Master of Business Administration with emphasis in Entrepreneurship, Marketing, and International Management, and a Master of Science in Management Information Systems with emphasis on Database Architecture and User Interface Design, all from the University of South Florida Business School.

      Ricardo also attended the Harvard Business School Launching New Ventures program in 2009. Ricardo sits on the board of directors of Tampa Bay WaVE, the advisory board of the Management Information Systems from the University of South Florida Business School, and the board of directors of Filasa, a real estate development firm headquartered in Madrid, Spain.

      Moderator:  Ricardo Lasa

      Trevor Harries-Jones

      CEO Yola, Inc.

      Elisabeth Kurek

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      Elisabeth has a strong background in the hosting industry, starting as a web editor at 1&1 and working her way up to Head of Media Advertising, where she conducted extensive research in the SMB segment and launched 1&1’s first national TV campaign in the North American market. She then joined Verio, an NTT Communications company, as a global marketing director, leading direct marketing, as well as partner marketing for the telco audience worldwide. Elisabeth now manages Global Audience Marketing for the hosting sector at Odin. She holds a master’s degree in Educational Linguistics- TESOL from the University of Pennsylvania.

      Ridley Ruth

      Craig Ball

      Scott Varner

      Speakers:  Trevor Harries-Jones, Elisabeth Kurek, Ridley Ruth, Craig Ball, Scott Varner
      Location: Room 10
      Track: Issues and Trends
    • Go Global Strategy - How to Get it Right

      Go Global Strategy - How to Get it Right

      This session will focus on managing a business that has both a global audience and glocal strategy. Using ResellerClub as a case study, the session will discuss how a global approach with the right local mix can work wonders.

      Also discussed will be the nitty gritties of running such a business and managing talent that is culturally diverse.

      Shridhar Luthria

      Speaker:  Shridhar Luthria
      Location: Room 9
      Track: Management
    • DBaaS: #1 Value Added Service for every Cloud Service Provider

      DBaaS: #1 Value Added Service for every Cloud Service Provider

      This presentation is aimed at a very broad audience including IT Manager, CxO, DevOps, and database users, and provides a high level introduction to Database as a Service with a focus on DBaaS with OpenStack Trove. It will also explain how cloud service providers can use DBaaS and it will explore the many benefits it provides.
       
      It presents some practical examples of benefits achieved in adopting DBaaS, and shares learnings from the adoption process, and highlights some potential pitfalls.  It concludes with a description of the capabilities of OpenStack Trove, and presents a view of the roadmap of features for upcoming releases.

      Ken Rugg

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      The entrepreneurial bug bit Ken early when he left MIT’s computer-science program early to join an artificial intelligence startup.

      Ken has 20 years in strategic planning, business development, mergers and acquisitions, product definition and development. He has shown expertise in innovative go-to-market strategies, growing technical solutions into profitable businesses, building high-performance teams and pushing sales.

      Before founding Tesora, Ken was the senior vice president and business unit general manager at Progress Software. He led a combination of sales, services, marketing, product strategy and development for many of the company’s enterprise software products.

      Ken joined Progress when his previous company, eXcelon, the maker of ObjectStore, was acquired. There he was the chief technology officer and vice president of product development. Under his technical leadership, eXcelon became the leader in XML database and XML integration technologies while maintaining its dominant position in the object database market.

      Between leading a startup and raising four children ages 13 to 24, there is little time left for other pursuits, but he does enjoy relaxing by his koi pond when the water isn’t frozen over.

      Speaker:  Ken Rugg
      Location: Room 8
      Track: Technology
  • Wednesday | 10:00am
    • Evaluating the First Year new gTLDs

      Evaluating the First Year new gTLDs

      This panel will address the expectations of new TLDs and how they compared to the adoption rates. We'll discuss which new TLD launches have been the most successful and identify how registrars can best approach this potential customer base.

      The panel will identify missed opportunities within the sales process for new TLDs – What strategies are working? What tools should registrars offer customers? How is churn looking? How best to educate users?

      Finally we'll look at expectations of how new TLDs will evolve over the next year and how registrars can best adapt.

      Crystal Peterson

      Nicole Henderson

      I joined iNet when it acquired the Web Host Industry Review in March 2011. After studying journalism at Ryerson University in Toronto, I started writing for the Web Host Industry Review. I like writing about tech start-ups and innovative data center technologies. When I’m not writing I can be found reading design blogs and magazines, tweeting, exploring vintage shops or eating a diner breakfast.

      Nino Tomasetti

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      Nino Tomasetti is a Senior Product Manager at 1&1 Internet, one of the world’s largest web hosting companies and Europe’s leading domain registrar. He has been responsible for setting up the nTLD Program over the last 2 years, from implementation to commercial rollout, with focus on defining business strategy and positioning for worldwide markets and target groups. Prior to his current role he successfully managed the introduction of a Hosted Exchange 2013 package for several countries and created an overall strategy for a portfolio of complementary SaaS business applications.

      Daniel Schindler

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      Speakers:  Crystal Peterson, Nicole Henderson, Nino Tomasetti, Daniel Schindler
      Location: Room 11 A/B
      Track: Sales and Marketing
    • Safeguarding Data in the Cloud

      Safeguarding Data in the Cloud

      As enterprises look to select cloud service providers (CSP), they need to understand how CSPs will safeguard their confidential and sensitive data in cloud environments.

      Today, CSPs must provide data security solutions that will protect their customer’s data from system administrators who don’t need to see the data in the clear and adversaries who become system administrators from stolen credentials. In short, enterprises want to maintain control of their data and look for CSPs to help them fulfill their secure cloud deployment objectives.

      This session will discuss successful CSP case studies who have delivered cloud data security solutions using advanced encryption, centralized key management and cutting edge access controls and policies.

      See how global CSPs can assure their customers’ sensitive data remains private and secure, protected from damaging data breaches, and satisfy the full range of reporting, compliance and regulatory requirements needed.

      Learn in this session how to proactively address security in the cloud so that your organization isn’t next week’s data breach headline, protect intellectual property and comply with data privacy and system integrity regulations and how to combine context-aware user access, high performance encryption for data-at-rest and operational control into a single system that seamlessly interacts with existing IT systems.

      Scott Manning

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      Scott is a 24 year veteran in the information technology industry, his experience spans across the mainframe, distributed systems, virtualization and the cloud. His focus for the last 14 years has been security & compliance of platforms, operations and data in distributed systems and the cloud.

      Currently, Scott is the Vice President of North America for Cloud at Vormetric Inc., who is one of the leading data security solution providers in the industry. Vormetric helps more than 1500 customers worldwide secure their data assets across their data-centers and the cloud. He and his team are responsible for cloud strategy and the Vormetric’s Cloud and Managed Service Provider partnership program, overseeing solutions development, relationship management, training and enablement, implementation & support services and revenues with CSPs and MSPs.

      Scott has spoken as an industry and solution expert for securing data in the cloud and across the enterprise at events such as ISACA, ISAC for FS and ISAC-Insurance industry, The CIO Insurance Summit, Data Connectors, CSA, along with partner events like IBM Security seminars, ISA-Canada and most recently at Rackspace Solve events in Atlanta and NYC.

      Speaker:  Scott Manning
      Location: Room 10
      Track: Issues and Trends
    • Understanding the Value of Performance in the Cloud

      Understanding the Value of Performance in the Cloud

      Public cloud infrastructure is a fast-growing market saturated with offerings. Based on data collected through monitoring performance of the world's largest public cloud providers, this presentation will help attendees understand the complex and confusing marketplace of cloud pricing and performance from a customer’s perspective.

      The session will also explain how public cloud providers can streamline the cloud adoption process by proactively addressing and educating an audience with pricing and performance information through a standardized process.

      Kenny Li

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      Kenny Li is the co founder of Cloud Spectator, an analyst agency standardizing performance and pricing in the IaaS Industry. Since 2011, Li has led the performance-monitoring group of Cloud Spectator, which tracks IaaS performance across the largest public cloud providers in the market today. Tests include synthetic stress tests and application workload simulations to help businesses quickly understand, compare, and select public cloud providers for their IT needs.

      Speaker:  Kenny Li
      Location: Room 9
      Track: Management
    • Hacked! The Increasing Threat of Compromised Web Servers

      Hacked! The Increasing Threat of Compromised Web Servers

      Compromising of web servers is rapidly approaching large-scale mass production. Cyber criminals use factories of compromised web servers for malware distribution, spamming, DDoS attacks and other illicit activities. A malicious web site damages the reputation of the IP address associated with it, resulting in those IP addresses being blocked and negatively impacting customer experience.

      This session will outline threats facing hosting providers and provide strategies for mitigation.

      Andrew Conway

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      Andrew Conway is a research analyst at Cloudmark, where he investigates and combats the new and emerging email, mobile and social network spam. Prior to Cloudmark, Conway investigated click fraud in the eBay affiliate program. His work at eBay contributed to dramatic improvements in network quality and resulted in a successful wire fraud prosecution. He has more than 30 years of experience in the computer industry and a background in geographic information systems, interest rate management and trading systems and performance.

      Speaker:  Andrew Conway
      Location: Room 8
      Track: Technology
  • Wednesday | 11:00am
    • Exhibit Hall Open Hours

      Exhibit Hall Open Hours

      The Exhibit Hall will be open during these times.

      Location: Exhibit Hall A/B
      Track: Exhibit Hall
  • Wednesday | 12:00pm
    • Networking Lunch

      Networking Lunch

      Peer Networking Lunches are open to everyone with a Full Conference Pass or a Single Day Pass. Lunch tickets are required. Lunch tickets can be found in your attendee badge back pocket. Enjoy a break from the educational sessions with some fantastic food and dessert. Sit by someone you don’t know and meet someone new!

      Location: Exhibit Hall A/B
      Track: Networking Lunch
  • Wednesday | 1:00pm
    • Ask The Experts Q&A

      Ask The Experts Q&A

      Meet HostingCon's expert presenters and ask them anything! Come to the back of the exhibit hall for your chance to personally interact with conference speakers.

      Location: Exhibit Hall A/B Ask The Experts Lounge
      Track: Ask The Experts
  • Wednesday | 3:00pm
    • Exhibitor Awards & Prize Giveaways

      Exhibitor Awards & Prize Giveaways

      Come to the Exhibit Hall to see if you have won! Exhibitor Awards & Prize Giveaways will be held at this time.

      Location: Exhibit Hall A/B
      Track: Exhibit Hall
  • Wednesday | 6:00pm
    • Closing Networking Reception - Sponsored by Giglinx Global

      Closing Networking Reception - Sponsored by Giglinx Global

      The casual atmosphere of these social networking events make it easy for like-minded people to share thoughts, experiences and visions. Official HostingCon Networking Events are free to attend for all paid attendees. The Closing Networking Reception is Sponsored by Giglinx Global and will be held poolside at the Marriott Marquis adjacent to the San Diego Convention Center.

      Location: Marriott Marquis Pool
      Track: Networking Events